Community Futures East Parkland held its first Annual Challenge; this year’s focus was on marketing.
The challenge ran from Sept. 1 to Dec. 15. Small to medium sized businesses within the Community Futures East Parkland region were invited to participate to gain valuable knowledge on marketing their business while having the chance to win one of three cash prizes.
After registering for the challenge, participants were able to attend a free one day marketing training at the Lacombe Memorial Centre on Sept. 20 with presentations by BusinessLink and Red Anchor Studios. The participants then created a marketing plan for their business, which was submitted by Nov. 15 and a panel of independent judges selected the top three plans.
Thirty-four businesses registered for the challenge, and twenty-three marketing plans were submitted.
Community Futures East Parkland is pleased to award Susan Nielsen of Eliza Jane Soap Company located in Delburne a cheque for $5,000 for 1st prize. Second Prize of $2,000 is awarded to Jenna Kushniryk from Haven Art Gallery and Gifts located in Rimbey and third prize of $1,000 is awarded to Gerald Teerling from Doors on Demand located in Ponoka County.