Ever since the Calnash Ag Event Centre began operations, residents have been saying a large sign is needed to stay updated on events.
To meet that need, the Ponoka Ag Event Centre Society (PAECS) is requesting assistance from taxpayers. Vice-president Sherry Gummow met with Ponoka town councillors March 25 asking for $15,000. This will pay for a portion of the $113,000 estimated cost.
PAECS also recently requested the same amount from the Ponoka County, who stated they would pay the $15,000 for the sign on condition the other three partners did the same.
It is unclear if the two other partners, the Ponoka Agricultural Society and the Ponoka Stampede and Exhibition Association have been presented with the request.
“We would like to install a sign that is similar in design to the town’s electronic sign,” explained Gummow. “We know that the sign would enhance the building.”
A letter to the county and the Town of Ponoka also asked for the two municipal partners to supply dirt and equipment to level if for landscaping.
The sign itself costs approximately $70,000, the frame $25,000, $12,000 to anchor the frame and $6,000 for electrical and permits, explained Gummow.
Coun. Marc Yaworski asked if the sign would be used exclusively for PAECS and the Stampede Association. “Could the town be able to have things on there as well?”
She replied ads and promotions of events at the centre would most likely be used. “But there’s certainly opportunity for other organizations to be on there and certainly at Stampede time I would anticipate that they (Ponoka Stampede) would be on there,” explained Gummow.
“Reciprocity would probably exist with the town,” she added.
There has also been interest for advertising on the sign and Gummow feels it is a potential source of revenue.
Gummow said they intend to purchase the most up-to-date sign available, and once ordered, should take 90 days for delivery. The goal is to have it built by Stampede time.